Story date/status: Upcoming event: 28 October 2026. Source checked: 25 October 2026.

TL;DR

Geovation is holding How Government Actually Buys Innovation for founders navigating public sector sales on 28 October 2026 at 12:00, at Sutton Yard in London. Attendance is free and members-only, with advance sign-up required.

What happened.

The published agenda covers buying roles, frameworks and procurement routes, finding opportunities, supplier evaluation and the path towards pilots or first customers.

What it actually means.

The wop. read: a good demo still leaves the buyer with a job to do. What will the product improve, who can commit the budget, and what route could make the purchase possible? A founder who can help answer those questions gives the buyer a proposal they can assess and take forward.

What to watch.

Watch whether founder education produces clearer proposals with a defined buyer problem, delivery evidence and a credible route to purchase.

FAQs

When and where is the event?

28 October 2026 at 12:00, Sutton Yard, London, EC1V 7EN, according to the organiser.

Is it open to everyone?

The listing says members only and requires free sign-up before attendance. Check the organiser's page for access and registration.

Does attendance provide a government contract opportunity?

The listing describes an educational session. It does not promise introductions, procurement awards or contracts.